Sunday, July 31, 2011

Custom Yogurt Key To Customers At New LITH Store

Saturday was the second day for Lake in the Hills' new Yumz gourmet frozen yogurt store on North Randall and the place was packed.  The LITH location is the second site for the local chain and Co-owner John Barnes said it and the first location in Crystal Lake are doing so well the company may begin franchising next month.

"We've had a lot of interest," he said.  "When (investors) see how many people are in the stores and having a good time they say 'How do I get involved?'"

The key to Yumz' appeal is self-service combined with lots of choices.  "We have 10 different flavors to choose from," Barnes said, "and 65 toppings.  You can make it any way you want it."

LITH was was the choice for Yumz' second store because, "It seemed to be a good bunch of people interested in getting out and being entertained," Barnes said.

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